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AI Image Generator
Create the image you have in mind, or take an existing one somewhere new.
The invideo AI image generator creates pictures from text and reference images. Develop product scenes, character illustrations, and original artwork, then download the still image for your design, story, or next video.
Text to Image or Image to Image?
Text to image: invent the scene
Describe the subject, setting, and visual style when you want a new picture. Text to image works well for concept art, editorial illustrations, and backgrounds that do not depend on an existing photo.
Image to image: guide the result
Upload a reference when a person, product, or composition already matters. Use image to image AI to explore a new setting, outfit, or style while giving the model a visual starting point.
Create Product Backgrounds from a Photo
Give a product photo a new setting for a listing, campaign, or seasonal launch. Start with a clear image of the item and describe the surface, surroundings, and lighting you want. A ceramic mug might move from a plain backdrop to a breakfast table; a skincare bottle might sit against a clean studio background.
Choose the scene around the product’s purpose. A simple backdrop draws attention to shape and packaging, while a lifestyle setting suggests where the item belongs. Keep the product prominent and leave space for copy when the image will become an advertisement.
Create a Product SceneDirect the background
Specify the surface, color palette, and light direction. These details do more to shape a product scene than a long list of quality adjectives.
Review the item itself
Reference-based generation can also reinterpret the product. Check labels, proportions, and small details before using the result as a listing image.
Create Consistent Character Images from a Reference
Build a series of illustrations around an existing character. Upload a clear reference, describe the next pose or setting, and identify the traits that should carry through: hairstyle, clothing, colors, or distinctive accessories.
For a series of story panels, keep the character’s identity and the illustration style consistent while changing the action in each scene. Reuse the same reference and retain the description of distinctive features. View the images together to compare the face, silhouette, clothing, and color palette.
Keep the reference focused
Use an image where the character is easy to see. A full-body reference helps communicate clothing and silhouette; a closer portrait gives more attention to facial features.
Separate identity from the new scene
Separate the character’s defining features from the scene instructions. Keep the hairstyle, clothing details, or accessories that identify the character, then describe the new pose, location, and activity.
Explore Illustration, Composition, and Style
Use the AI image generator for finished still visuals as well as early creative directions. Choose the format around where the image will appear.
Illustrations with a clear subject
Create an editorial concept, a story setting, or a stylized portrait. Decide on the medium and mood, then describe the visual details that make the idea recognizable.
Layouts with room for text
Decide where the headline will sit before generating. For a cover or banner, place the subject to one side and describe a simple background in the text area. Add the final lettering in your design tool.
A composition for each format
A square product image, a portrait cover, and a wide scene need different framing. Set the aspect ratio before generating so the subject fits the intended use.
Make Your Reference and Description Work Together
To generate a new image from a reference, let the photo establish the subject and use your description to explain the change. A request for a new background should focus on the setting, while a new pose needs direction for the character’s position.
Describe the change
Name the new background, pose, lighting, or style. Avoid asking for a new face or product design when the goal is to preserve the existing subject.
Compare models by the task
Explore the available image models with the same reference and direction. Judge the features your project needs: subject similarity, composition, texture, and any visible lettering.
How to Create an AI Image
Choose text or a reference
Select text to image for an original scene, or image to image to upload an existing visual. Pick a model suited to that input.
Describe the picture
Explain the subject, setting, and composition. For a reference image, state what to retain and what to change, then choose an available aspect ratio and quality setting.
Generate and develop
Review the image closely, then refine your description to address the details that need attention. Download the result for your design or continue exploring another variation.
AI Image Generator FAQ
Take Your Image into Motion
Animate the image
Download your still and use it as the starting image for a generated video.
Give a character a performance
Download the character image and pair it with a reference video to guide its movement.
Make a portrait speak
Combine a portrait with a script or recording to create a talking video.
Create Your Next Visual
Start with a blank canvas or a reference worth building on.
Generate an Image